Hire ugc creators
In short: UGC creators make videos that look like a real customer talking about your product: unboxings, reviews, demos and day-in-the-life clips. Brands use them as ads because they feel honest and native to the feed.
What ugc creators make
- Unboxing and first-impression videos
- Product demos and how-to clips
- Testimonial-style videos for ads
- Hooks and ad variations for testing
- Raw footage your own editor can use
Put this in your brief
- The product, and whether you will ship it to them
- Who your customer is and what they care about
- Where the video will run (organic or paid ads) and for how long
- Must-say points and anything they must not say
Ask before you hire
- Do you include usage rights for paid ads, and for how long?
- Can you film in my customers' language?
- How many hook variations can you give me?
UGC creators: common questions
What is a UGC creator?
A UGC (user-generated content) creator films short, natural videos about a product in the style of a real customer, which brands post or run as ads.
Do UGC creators post on their own accounts?
Not usually. UGC creators make the video for you to post or advertise. If you also want them to post it, agree that separately.
Who owns a UGC video?
That depends on what you agree. Settle usage rights, including paid-ad use and duration, with the creator before work starts.
UGC creators for businesses in your city
Work is delivered online, so you can hire from anywhere. These pages cover local languages and what businesses there usually need.
Request an introduction
Tell us what you need
We read every brief and introduce you to a UGC creator whose work fits. You agree the price directly. We never take a commission.